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Case Study Overview

Design style integration

Merging branding between native UI and 3rd party applications to create a more integrated and seamless user experience

PROBLEM

Detailed discussions between two big brand names who both want to ensure their brand colouring, icon style and design system is predominant in the UI

PROCESS

Design compromises occurs from both parties on an ongoing basis to negotiate the best user experience and maintain brand consistency taking into account the technical limitations.

SOLUTION

Features were released en-mass to S40 Nokia products incorporating T-Mobile MyFaves feature in a controlled and well integrated way

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